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19/10/2011 / loyaltymarketingnews

Fine caviar, stylishly packaged for luxury on the go

Aiming to make caviar more portable, Kaviari recently launched a series of tiny caviar offerings packaged in attractive tins.

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Good things come in small packages, as the old saying goes, and that’s doubly true of Kaviari‘s new personal-size tins of caviar. Aiming to make the ages-old luxury more easily portable and stylish, Kaviari recently launched a series of tiny caviar offerings packaged in attractive tins in a rainbow of colors.

There’s no arguing with the success of the 100-calorie package in the world of mainstream snacks, attractive not just for their portion control but also for their easy grab-n-go appeal. Similar virtues can now be ascribed to French Kaviari’s En-K de caviar line, featuring tiny tins that can be enjoyed “as a dainty snack at any time of day, whenever the fancy strikes,” in the company’s own words. Available in black, gold, silver, blue, fuchsia and apple green, Kaviari’s petite sliding-lid cases each contain 15g of caviar along with a small tasting spoon. Buyers can choose either Osetra or Kristal caviar varieties. Pricing starts at EUR 35 per tin; boxed sets are also available.

En-K de caviar tins are for sale online and in select department stores, gourmet food shops and concept stores in France and beyond. Luxury retailers around the globe: one to try out on your busy clientele?

Website: www.enkdecaviar.eu

(via Springwise)

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