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10/10/2011 / loyaltymarketingnews

Frustrated Travelers Kill Time With Punctual Airline’s New App

Scandinavian Airlines releases the TimeKiller app, a smartphone application designed for frustrated travelers waiting for delays at airports. The TimeKiller campaign was developed at SWE Advertising/JWT Stockholm as part of the airline’s latest promotions to draw attention to its  awards for being Europe’s most punctual airline 2009 and 2010, and the worlds most punctual airline during July and August 2011. Mobile users can download the app via iTunes and can play games such as  ‘Spin the Hamster,’ ‘Blow the Propeller,’ ‘Hold That Thought’ and ‘Follow The Footsteps’ and even directly book a flight through the app. Check out a demo video of the app below.

Scandinavian Airlines

(via PSFK)
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