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07/10/2011 / loyaltymarketingnews

Interactive Motion-Sensitive Video Technology Coming To Gyms

The Bally Total Fitness gym chain plans to install motion-sensitive interactive SoftKinetic video walls in their gyms. The walls use technology similar to the popular Wii Fit game that enables users to work out from home. With these video walls, Bally can offer the same interactive informational experience as the video games. Gym-goers can use the video walls to get nutrition information and fitness tips, and includes a motivational ‘slim-down’ feature that shows the user what they would look like minus a few pounds. Bally hopes to open 15 to 20 new gyms with this feature by the end of the year. Check out the video of the Bally Results Center, currently live in their high-end clubs, below.

Bally Total Fitness

(via PSFK)

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